raw alchemyTHE INGREDIENT LAB Try Nº 01 · ₹565

FIG. 01 · LOOSE PINK POWDER

this is
face wash.

Nine botanicals, milled to a fine powder. You add the water — fresh, at the sink. That is the entire formula.

Shop Nº 01 — ₹565 ~~₹799~~ Oily skin? Nº 02 →

DRY/SENSITIVE → Nº 01 · OILY/ACNE-PRONE → Nº 02 · ~20 SECONDS AT THE SINK · FREE SHIPPING

★ 4.88 / 91 REVIEWS

Rose + Sandalwood powder face wash — specimen number one

Specimen number one in use — mixed fresh — FIG. 02 — IN USE

SPECIMEN Nº 01 — ROSE + SANDALWOOD POWDER FACE WASH

NET 50 g

WATER CONTENT0.0% — ships dry

PRESERVATIVES0 — none needed

SOAP / SLS0 — low foam, no squeak

FIELD RATING★★★★★4.88 / 5 — 91 verified reviews

EVERY ROW FALSIFIABLE — IT IS THE JAR LABEL + VERIFIED REVIEWS.

LAB NOTE Nº 1 — ON “SQUEAKY CLEAN”

That tight, squeaky feeling after washing your face? It isn’t clean. It’s stripped — sulphates taking your skin’s own oils with them.

SO WE BUILT A CLEANSER THAT CANNOT DO THAT. EVIDENCE BELOW.

§ 02 · THE METHOD

the face wash you finish yourself.

Every wash is mixed fresh, by you. Drag the slider — this is the whole trick, and it takes about 20 seconds at the sink.

DRY POWDER+ H₂O →

PHASE 01 — DRY POWDER

Half a teaspoon in a wet palm. It smells like the actual botanicals — because it is them.

pour. Half a teaspoon into a damp palm. No pump, no bottle, no gunk.

mix. A few drops of water, a fingertip swirl — face wash, made this second.

wash. Soft lather, rinse. No squeak, no tightness. Skin that still feels like skin.

HONESTY CLAUSE: it will not foam like the TV ads. Big foam is a detergent trick — and the reason your face squeaks. Low foam, by design.

Try the method — ₹565

FREE SHIPPING · MRP ₹799

§ 03 · THE ANTI-LABEL · EVIDENCE, NOT ADJECTIVES

two labels. read both out loud.

EXHIBIT A — REPRESENTATIVE LABEL, A TYPICAL FOAMING FACE WASH

INGREDIENTS: Aqua, Sodium Laureth Sulfate¹, Cocamidopropyl Betaine, Glycerin, Parfum², Phenoxyethanol³, Sodium Benzoate³, CI 42090⁴, Citric Acid, BHT.

1 — the foam. also the squeak.

2 — an undisclosed fragrance blend.

3 — preservatives. needed because Aqua sits in that bottle for months.

4 — the pretty colour. it does nothing for skin. (Not any one brand — go read the bottle in your bathroom.)

EXHIBIT B — OURS, IN FULL

nine botanicals, milled fine.

+ water — yours, added fresh at the sink.

0 SULPHATES0 SOAP0 PRESERVATIVES0 SYNTHETIC FRAGRANCE0 COLOURANTS

NOTHING ELSE. NOTHING TO HIDE.

Ingredients so simple you can eat most of them. We are not suggesting you do. We are suggesting that matters.

i.Preservatives exist for one reason: water in a bottle grows things.

ii.Our jar ships waterless. The water arrives when you do.

∴Zero preservatives — not because we are brave, because we are dry.

Shop the label on the right — ₹565

★ 4.88 · 91 REVIEWS · FREE SHIPPING

§ 04 · THE CLEANSERS · CHOOSE BY SKIN, NOT BY HYPE

two specimens, one ritual.

SPECIMEN Nº 01 · ROSE + SANDALWOOD

for dry + sensitive skin.

SOAP-FREE · NO TIGHTNESS · 9 BOTANICALS · 50 g

★★★★★ 4.88 — 91 VERIFIED REVIEWS

₹565MRP ₹799FREE SHIPPING

Shop Nº 01 — ₹565 ~~₹799~~

~20 SECONDS AT THE SINK, EVERY MORNING

SPECIMEN Nº 02 · NEEM + TURMERICNEW BATCH

for oily + acne-prone skin.

SOAP-FREE · OIL CONTROL · 50 g

THE OILY-SKIN TWIN OF Nº 01. JUST LAUNCHED.

₹565MRP ₹799FREE SHIPPING

Shop Nº 02 — ₹565 ~~₹799~~

SAME METHOD · SAME 20 SECONDS

§ 05 · FIELD REPORTS · UNEDITED, VERBATIM

4.88 ★★★★★
out of 5 — from 91 verified reviews of a face wash that is a powder. Improbable. True.

REPORT 01★★★★★ VERIFIED

Gently exfoliates and cleanses your skin, leaving an even shine… no preservatives and packaging is really cute.

VERIFIED BUYER

REPORT 02★★★★★ VERIFIED

The powder formula is super gentle and turns into a soft lather when mixed with water… noticed a natural glow after a few weeks!

VERIFIED BUYER

REPORT 03★★★★★ VERIFIED

Smells like actual ingredients that you have at home. Really happy.

VERIFIED BUYER

REPORT 04★★★★★ VERIFIED

My skin feels extremely clean and hydrated for a long time after using this face wash.

VERIFIED BUYER

REPORT 05★★★★★ VERIFIED

Generates very less foam which protects from eyes burning. Easy to carry as a daily essential.

VERIFIED BUYER

BUILD NOTES — formulations iterate monthly from customer feedback like this. Small batches, made fresh in India. The jar you receive is the latest build.

§ 06 · THE SPECIMEN INDEX · SOLD PURE, ONE INGREDIENT AT A TIME

ingredients with nowhere to hide.

Your grandmother would recognise this whole shelf — ubtan-era botanicals milled finer, oils cold-pressed and bottled alone. Six of twenty-seven shown; every row IS its full ingredient list.

POWDERS — SINGLE INGREDIENT